Tuesday, July 21, 2009

Paintball continues rapid growth

The thick, chest-high vegetation blocked out the sun and sounds of the field around it.

It was in that quiet, serene thicket that I found myself crawling on my stomach, Army-style, through a cool mud patch.

Suddenly, from a distance, came a barrage of sounds. It was as if someone was shagging softballs with an aluminum bat, except there was also a swooshing of air with each metallic thud.

While peeking through a small opening in the brush, I heard the noise again … FWHUP, FWHUP, FWHUP.

Stalks shook, leaves fell and a sideways hailstorm of paint balls penetrated the vegetation. Returning fire, I retreated deeper into the thicket and felt the adrenaline pumping through my veins.

It was just another afternoon of outdoor fun at AEL Paintball, located just outside of Milton, PA, along Route 405.

AEL, a family-owned business, was opened in 2004 as a place in the community for both new and experienced paintball enthusiasts, according to owner Matt Pierce. “We wanted to offer a professional environment that brought players to the next level, all at a great price.”

Pierce got into paintball as teenager.

“My older brother purchased a paintball gun (or marker) in the mid-1990s and hid it from our parents. While he was away at work, my friends and I would take it and play in the woods,” Pierce said. “Now, since I own the paintball field, I’ve had lots of opportunities to try out new equipment and play with a wide range of local and visiting people.”

AEL offers two playing areas. The Speed ball range is a large, open field laced with inflatable bunkers. There also is a wooded course with a combination of natural bunkers and those made out of wood, old cable spools, plastic barrels, pallets, trenches, moats, boats, and other materials. For one price, all the equipment necessary to play is available for rental. With that price comes the experience of trained paintball referees.

According to Pierce, paintball is a growing sport with a high ceiling.

Paintball has been geared to a younger crowd, offering a fun and competitive sport that is different from the traditional options like baseball and soccer,” he said. “Paintball can be played indoors and in several different scenarios outdoors, so it offers lots of options all year round.”

AEL, owned by the same family as Blue Heron Sporting Goods, in Milton, draws people from both the local area and outside the state.

“Last year we had a group of kids from New York that were passing through and wanted to play for a few hours. Their group was 82 strong and tired of sitting on the buses. They were dropped off, given the rules, handed equipment and playing within the hour,” Pierce said. “It was like a massive storm blew through the field. Kids were screaming and laughing, paint balls were flying, tactics and bravery were seen from both sides. The games were back-to-back, and it came and went just like a thunderstorm in June. It was a blast!”

As with any sport or activity, safety is the responsibility of the participants, according to Pierce.

“But by playing at AEL Paintball, you have the added benefit of trained staff to oversee all activities. We test-fire all markers before play to ensure they are at the proper speed, and all participants must wear a safety mask and use a safety device on their markers when not in play,” he said.

“All paintballs are purchased on-site to guarantee that they are in good condition. In addition, our games are structured with clear objectives and rules, and the referee is available to settle any disagreements that may arise. Any sport or activity can be dangerous if the participants choose to make dangerous decisions.”

For those interested in getting started and purchasing their own equipment, there are a lot of things to consider.

“There is a wide range of paintball makers available. Some brands focus on low cost, some focus on quality and some focus on flashy looks. Most of the mid-range paintball markers are very reliable. There are some accessories that improve the accuracy of your marker, but many that just improve the look or style,” said Pierce. “In general, the price of paintball supplies has come down and is now less costly than equipment for many of the traditional sports.

“One of the best advantages that AEL Paintball can offer the local community is the ability to try out the games and different rental packages before buying your own equipment. The referees can help by offering expertise on the different makes and models of paintball supplies.”

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Tuesday, April 28, 2009

Starting SEO Plan for New Online Store

Starting SEO Plan for New Online Store

April 28th, 2009

Starting SEO Plan for New Online Store

If you are launching a new online store, you are definitely getting into the right business plan. While brick and mortar businesses are experiencing declining revenues, the world of online commerce is actually growing by leaps and bounds. Actually, billions of dollars of revenues are achieved through online commerce, but this is often only possible if the online business’ website is properly optimized through the search engines. Hence why I did a lot of research before starting my first online store thepaintballsniper.com

Proper search engine optimization simply means that a website is ranked high enough in the search engines that it will receive significant visitor traffic. Of course, the hope here is that these visitors will become customers of the online store. But, before a business can take advantage of potential customers, it is important to raise those rankings. This is a rough outline of what you can do to raise those rankings.

Obviously, back links are important for search engine ranking. However, haphazard linking strategies are often fruitless as the search engine robots will not give much weight to irrelevant back links. That is why it is important that the links appear on sites that are relevant to your new online store. For example, if your store is selling women’s cosmetics, it would be wise to place back links on websites, blogs, and message boards that cater to women. This would immediately make the links relevant which, in turn, means the robots will take the links into consideration when devising the rankings.

It is also critical to devise proper keywords within the text of the webpage as well as within the metatags of the site’s HTML code. Keywords are, basically, the common terms people will type in a search engine when they are looking for a particular subject. If they are looking to purchase from your new online store, it is critical that the keywords and metatags are words similar to these search terms. Also, in addition to the people using the search engines, the search engine robots will also be on the proverbial lookout for these keywords and metatags since they play a huge role in devising the search engine rankings.

It is also important that you design a website that is “friendly” to the search engine robots. Yes, it is possible that a specific design can help the rankings particularly if the design is crafted with SEO in mind. For example, the inclusion of a site directory (map) on the main page of the website will significantly help the SEO process. This is achieved through creating a gateway of links to subpages on the site from the main page of the site. When the robots come across these links, they will then follow the links to these pages. As a result, these pages will then be indexed in the search engines. So, if there are ten pages to the website, all of these pages will be clearly indexed. This will enhance the ability for visitors to come across to many subsets of the site. Of course, this also means more visitors will discover your site. That, in turn, means more revenues which is the main goal behind the SEO strategy in the first place.

While SEO strategies for small businesses are not always easy, they are not too difficult or expensive either if you learn how to do it. Simply following a few simple steps will work tremendously well for boosting the rankings of a new online store. The results of this will be a more expansive and successful business.

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T68 UDSF paintball sniper marker

This is the newest product that I have added to the site. There has been a lot of excitement awaiting the release of this new package and kit. After you read this description I think you will see why.

T68 UDSF paintball sniper marker and upgrade kits. The T68 UDSF is designed for both sniper-style play and fast action CQB games. These new markers and kits are designed with the most realistic looks…and the hottest features so you can look your best while playing at the top of your game.


The T68 UDSF marker is ready for action right out of the box. It comes with the latest attachments, like the flip-up “samurai” front sight and the “sidewinder” scope mount. The T68 UDSF comes with two scopes, making it ready for either style of play: fast action CQB and close quarter combat games, and sniper-style roles in scenario games.

T68 UDSF markers are augmented by the latest and hottest accessories available. Each unit features an integrated tactical RIS rail system, which enables custom configurations for any playing condition. These units also come with a red dot sight to get on target instantly, and with the steadiness from the vertical grip, you can lock right on your targets.

The T68 UDSF is equipped with the internal Flexi Air System, an air system contained completely inside the marker - your air tank is hidden inside the butt stock! Your paint can be loaded inside the hopper, or in an 18 round, bottom-fed magazine…whichever configuration you choose. The T68 UDSF will get you into the game like never before. Now you can take your game to a whole new level of fun and excitement.

Just a new product from thepaintballsniper.com.

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Saturday, April 25, 2009

thepaintballsniper.com

First Post

This is the first post on my new blog about my newest website. I look forward to keeping you informed on the ins and outs of running an online store in the paintball market. I will be posting ezine articles about various subjects especially paintball.
Make sure you check out the new site

paintball sniper